How AI Is Transforming CRM in 2024 and Beyond 2023 marked a pivotal year for AI technology, with the emergence of ChatGPT by OpenAI and advancements in semantic AI engines. These innovations have redefined customer relationship management (CRM) tools, propelling forward-thinking companies like Lumen into the spotlight. While OpenAI has captured the lion’s share of … Read more
Expert Predictions For CRM In 2024 As we delve into the realm of Customer Relationship Management (CRM) in 2024, it’s imperative to stay ahead of the curve with the latest trends and predictions. Our journey through a multitude of articles and expert opinions has led us to a particularly compelling vision by Sam Martin-Ross, UK … Read more
Embracing Strategy Change: Mastering Tough Decisions with Lumen’s Expertise In the dynamic world of sales and CRM strategy, admitting and rectifying a flawed strategy is a daunting task, especially for CEOs. It’s a challenge that extends beyond mere business acumen; it demands a profound readiness to embark on what is often a very hard path. … Read more
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In B2B sales, prioritizing effectively is crucial. Mark Twain, with his unique blend of humor and insight, said, “If it’s your job to eat a frog, do it first thing in the morning. And if you must eat two frogs, start with the biggest.” This quirky advice offers deep lessons for sales professionals and CRM … Read more
Why Choose Lumen’s Advanced CRM Strategy? Introduction:Discover Lumen’s CRM. Not just tools, but a path to real results. Transform your business today. Revolutionize Sales with Advanced Funnel Strategies Our CRM, featuring Gap, Challenger, and SPIN models, opens doors to future sales excellence. We’re not just about the ‘what’ – we delve into the ‘why,’ paving … Read more
Introduction: B2B Sales Operations Planning (SOP) is key to growth. It’s complex and filled with subtle challenges. Our blog takes a fresh look, focusing on each Deal in SOP. We dive deep into each sale, understanding when and why issues happen. This insight lets businesses quickly adapt and thrive in competitive markets. We’ll show how … Read more
Introduction: The story of Joshua Bell playing violin in a Washington D.C. metro station is a famous social experiment that took place in 2007. Bell, an internationally acclaimed virtuoso violinist, played incognito for about 45 minutes during morning rush hour. Despite his exceptional skill and a Stradivarius violin, most commuters hurried past without stopping to … Read more
3 typical Sales Operations Planning mistakes As someone who has worked with countless CRM systems, I’ve seen firsthand how organisations can make common mistakes with their sales process. While a new CRM system can certainly bring benefits and efficiencies, it’s important to remember that the system will only reflect what the organisation is already doing. In this article, … Read more
Express Zoho CRM implementation is the fastest way to get Up and running in just one day Express Zoho CRM implementation by Lumen Business: Up and running in just one day. Streamlined, straightforward, and supported by expert guidance. Knowing if Express CRM implementation suites your organisation depends on several factors, such as your business needs, … Read more
