Accelerate Revenue and Engagement with Lumen Business’s CRM Strategy for Account Management

Mastering CRM Strategy for Superior Account Management

https://www.youtube.com/watch?v=Ec7tEIZ7w8U Empowering Account Management for Revenue Growth with Lumen Business Transform your account management into a dynamic growth engine with Lumen Business’s CRM strategy and sales training. Celebrating 25 years of innovation, we deliver a unique approach that transcends traditional practices, catering to both enterprises and SMEs. Mastering CRM Strategy for Superior Account Management Lumen’s Unique Approach … Read more

Is charisma a requirement for leadership? Insights for Sales Managers and CEOs | CRM Strategy and Consulting

Charisma a Requirement for Leadership

Leadership Beyond Charisma: Lumen Business’s Formula for High-Performance Teams Redefining Effective Leadership In the quest for exceptional leadership, especially within sales and executive roles, the emphasis often falls on charisma. However, Lumen Business, a pioneer in CRM Consulting and Sales Training for over 25 years, proposes a more holistic and inclusive approach. Leadership, according to … Read more

Mastering the Strategic Decision to Walk Away from a Deal | CRM Strategy

Walk Away from a Deal CRM Strategy

Understanding the Art of Walking Away Walking away from a deal is a strategic decision. It’s not about giving up; it’s about making smart choices. This blog post aims to ensure that when you face this decision, it’s data-driven, backed by a solid business process, and clear to your sales team. We’ll cover why it’s … Read more

Inclusive CRM Training: Strategies for Modern Workplaces

inclusive CRM training

Introduction to Inclusive CRM Training In recent years, the corporate world has begun to recognise the unique learning needs of its diverse workforce. Lumen stands at the forefront of this change, offering innovative CRM training that caters to individuals with learning difficulties. Our approach ensures no employee is left behind, transforming traditional corporate training into … Read more

Zoho CRM Lessons from Joshua Bell’s Subway Serenade

zoho crm and Joshua Bell's Subway

Introduction: The story of Joshua Bell playing violin in a Washington D.C. metro station is a famous social experiment that took place in 2007. Bell, an internationally acclaimed virtuoso violinist, played incognito for about 45 minutes during morning rush hour. Despite his exceptional skill and a Stradivarius violin, most commuters hurried past without stopping to … Read more

3 common mistakes with sales operations planning

3 selling mistake with Zoho CRM implementation

3 typical Sales Operations Planning mistakes As someone who has worked with countless CRM systems, I’ve seen firsthand how organisations can make common mistakes with their sales process. While a new CRM system can certainly bring benefits and efficiencies, it’s important to remember that the system will only reflect what the organisation is already doing.  In this article, … Read more

Effectively Integrate SPIN, GAP and Challenger sales techniques into your Zoho CRM

sales methodologies, BANT, SPIN, GAP, Challenger, MEDDIC and Sandler to Zoho CRM implementation

The Only Zoho Partner Implementing BANT, SPIN, GAP, Challenger, MEDDIC, and Sandler Techniques within Zoho CRM Integrate the following sales techniques into a Zoho CRM implementation: BANT, SPIN, GAP, Challenger, MEDDIC, and Sandler. By offering this service worldwide. Lumen Business can helpbusinesses and Zoho partners of all sizes and industries improve their salesprocesses and achieve better … Read more

Lumen Academy – Key Account Management & Zoho CRM

Why is key account management training important? It is common to find sales people who feel comfortable when they are face-to-face with prospects, but are unable to effectively manage multiple accounts. This problem can be even worse when staff try to develop new initiatives based on sales data. We find this phenomena leads to salespeople … Read more

Lumen Academy – Advanced Sales Training and Zoho CRM

Personal CRM Training

Why is Advanced Sales Training important? Great sales people are not born, they are trained. Most sales people operate with an unconscious competence. They have a familiarity with the product or service they sell, and with their standard customers, but many have never really developed the perspective to analyse their current methods and therefore to … Read more